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"U-Turn" was a music event that needed to communicate "youth", "fun", "energy" and "living against the flow". I created this design with that in mind. Black and white can be quite striking, especially with a pop of colour, as with the yellow in the logo. The background picture of young adults waving their hands in the air is enough to catch the youths attention. Black is always in with youth no matter the time, its a timeless rebellion colour, though I wasn't trying to communicate typical rebellion, I was rather trying to communicate living out there and going against the crowd.
U-Turn Flyer
U-Turn Flyer Mock-up
U-Turn Event
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